Fish District - Welcome to the Land of the Sea.
Californian based casual dining concept Fish District has long been a favourite among Californians. As the local dining scene and Fish Districts own offering evolved, the business recognised a need to reposition their brand to more closely reflect their future direction.

Based around the strategic insight of 'bringing the world’s best seafood to your neighbourhood’ we developed a bold, refreshing and truly memorable visual and verbal identity that is brought to life across digital and social platforms, restaurant environment and multiple consumer touchpoints.
Brand Strategy, Brand Identity, Motion Identity, Verbal Identity, Website Design, Packaging, Merchandise, Campaign Execution.