In the heart of Sorrento, Gold Coast, sits Riviera Plaza, a reimagined Retail Centre serving the local community for all the dining, beauty and lifestyle essentials.
Referencing the golden era of 80’s gold coast, the Riviera Plaza brand communicates a combination of the contemporary and nostalgic, where a sense of playfulness and sophistication can seamlessly coexist.
The brands visual identity references fashion houses from the 80’s, with bold typography, expressive imagery and a coastal pallete combining to deliver an elevated brand with a distinct personality and playful charm.