New Farm Seafood

Brand Identity
Graphic Design
Print Collateral
Signage Design

Retail & Hospitality

Create an engaging and memorable brand identity for “New Farm Seafood” that emphasises fresh, high-quality products and warm, authentic hospitality. The identity should blend the marketplace with a dining and takeaway experience, crafting a clean and sophisticated yet grounded brand that positions New Farm Seafood as a local gem offering a modern, first-class food experience.

The New Farm Seafood logo achieves a harmonious balance through a blend of typography. Its vintage market-style typeface is enhanced by a traditional serif font that provides a solid foundation. The identities personality emerges through vibrant colours, patterns, and a collection of graphic icons, creating a fresh and lively brand that confidently stands alongside its iconic Methyr Village counterparts.